Panel Prices Turn Mixed: TV Panels Poised to Rise as Laptop Screens Come Under Pressure

TrendForce expects February 2026 TV panel prices to rise across most sizes, while laptop panels are likely to see price declines due to weak PC demand. The divergence stems from inventory and capacity shifts as panel makers prioritise large-screen TV production and face structural changes in the wider display market.

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Key Takeaways

  • 1TrendForce forecasts broad TV panel price increases in February 2026: $1 upticks for 32-, 43- and 50-inch sizes; $2 for 55-, 65- and 75-inch panels.
  • 2Laptop-panel prices are expected to fall as PC demand remains weak and channel inventories stay elevated.
  • 3Monitor-panel performance is mixed, with some sizes firming while others are stable.
  • 4Capacity reallocations toward large-format TVs and higher-value display technologies are tightening supply for certain LCD segments.
  • 5Short-term gains for TV-panel makers may not offset longer-term structural shifts toward OLED and uncertain global PC demand.

Editor's
Desk

Strategic Analysis

The price divergence between TV and laptop panels is a useful barometer of where value is shifting in the global display industry. For the past decade suppliers chased growth in mobile OLED and high-end TV panels, squeezing margins in mainstream LCD segments. A February rise in TV panel prices suggests that inventory correction and capacity timing can still lift revenues for large-screen suppliers in the near term, but the long-term picture favours continued investment in OLED and other premium formats. Policymakers and investors should watch capital expenditure plans from major Chinese producers, channel inventory trends after the Lunar New Year, and OEM product mixes — these will determine whether current price moves are temporary seasonality or the start of a more enduring rebalancing. In practice, consumers may see modest retail price pressure for TVs, while notebook makers will get limited relief from softer panel costs unless demand rebounds.

China Daily Brief Editorial
Strategic Insight
China Daily Brief

Taipei research firm TrendForce has flagged a continued uptick in television panel prices for February 2026 while warning that laptop display prices will face downward pressure. The consultancy expects a broad rise across TV sizes, with 32-, 43- and 50-inch panels gaining about $1 each and larger 55-, 65- and 75-inch modules jumping roughly $2. Monitor panels show a more fragmentary picture: some sizes are firmer, others flat.

The near-term divergence between TV and notebook panels reflects shifting demand patterns and production allocations within the flat-panel industry. TV makers appear to be replenishing inventories ahead of spring promotions and replacing older stocks with larger, higher-margin models, tightening supply of popular LCD sizes. By contrast, notebook makers are still wrestling with weak end-user demand, elongated replacement cycles and elevated channel inventory, which together weigh on laptop-panel pricing.

Underlying structural trends in the display market amplify these cyclical forces. Major Chinese suppliers such as BOE and CSOT have been reallocating capacity and investment toward large-format TVs and higher-value technologies, including UDC-LCD and OLED variants, as smartphone OLED adoption continues to rise. That shift reduces available capacity for some mainstream LCD notebook panels and helps explain why TV panel prices are recovering while laptop panels remain under pressure.

For OEMs and retailers the implications are immediate. Higher panel costs will squeeze margins for budget TV models unless brands pass price increases to consumers; premium and big-screen TV segments may retain better profitability. Notebook vendors face the opposite problem: falling panel costs may ease bill-of-material pressures, but only if demand recovers and channels draw down excess stock. Monitor makers sit in-between, with outcomes depending on specific size and resolution mixes.

Investors and supply-chain managers should view February’s forecast as a signal rather than a definitive trend. A modest price rebound for TV panels can provide short-term relief to producers already under margin strain, but it does not negate broader headwinds: the industry is mid-transition to OLED and other higher-cost processes, and global PC demand remains subdued. The next few quarters will show whether rising TV panel prices reflect a durable realignment of supply or a temporary correction driven by seasonal restocking and capacity timing.

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