# State Administration for Market Regulation
Latest news and articles about State Administration for Market Regulation
Total: 3 articles found
China’s Market Watchdog Summons Seven Tech Giants to Curb ‘Involution’ in Platform Promotions
China’s market regulator summoned seven leading platforms to demand stricter compliance with competition, pricing and consumer protection laws and to curb “involution” — cutthroat promotional tactics that distort markets. The meeting signals intensified oversight of everyday platform marketing as Beijing seeks to stabilise the platform economy while preserving innovation.
China Turns the Screws on Live‑Stream Commerce: Platforms to Bear Whole‑Chain Responsibility
China’s market regulator announced an escalation in live‑stream e‑commerce oversight, insisting platforms act as gatekeepers and promoting a ‘one case, three investigations’ enforcement model. The measures include tougher verification, a national platform standard, targeted inspections of counterfeit and deceptive practices, and new tools that can limit a streamer’s traffic or suspend broadcasts.
Beijing Proposes National Rules for Pre‑Prepared Meals, Seeks Public Input on Labelling and Definitions
China has published draft national standards for pre‑prepared dishes and a proposal requiring restaurants to disclose processing methods, and is soliciting public comment. The rules aim to improve consumer protection and industry standardisation but may raise compliance costs for smaller businesses while accelerating consolidation and investment in cold‑chain infrastructure.