# Taobao Flash Sale
Latest news and articles about Taobao Flash Sale
Total: 3 articles found
China’s New Year’s Eve Moves Online: Delivery Platforms Vie for Dinner Orders as Profitability Sours
China’s major delivery platforms have turned Lunar New Year’s Eve meals into a strategic instant-retail scenario, each adopting different approaches: JD focuses on quality and service, Taobao on targeted subsidies, and Meituan on steady platform integration. Operational improvements and riders’ willingness to work through the holiday are underpinning a permanent expansion of festival delivery, even as profitability pressures force more nuanced competition.
Alibaba’s Taobao Flash Sale Pulls Back on Subsidies — The 2026 Food-Delivery Fight Turns Toward Profits
Taobao Flash Sale has quietly increased commissions and reshaped coupon rules for merchants, signalling a shift from subsidy-driven growth to monetisation. The changes reflect both platform-level unit-economics pressure and Alibaba’s need to reallocate capital toward costly AI infrastructure, and they could reshape merchant economics and consumer pricing over time.
AI's Bubble‑Tea Blitz: Alibaba's Qianwen Floods Shops with Millions of Low‑Cost Orders
Alibaba’s Qianwen used a RMB 3 billion subsidy campaign to drive an early wave of AI‑powered shopping, triggering more than 10 million orders in nine hours and overwhelming some bubble‑tea shops and couriers. The promotion succeeded at user acquisition but exposed technical glitches, uneven merchant economics and limits in AI recommendations when customers sought novelty.