# platform control
Latest news and articles about platform control
Total: 2 articles found
Tencent Turns WeChat ‘Golden Moments’ into a Spring‑Festival Traffic Play — Yuanbao Adds Extra 10k Red‑Packet Prizes
Tencent has enabled a gold‑coloured New Year Moments effect in WeChat that activates when users publish a Yuanbao‑made greeting, and Yuanbao has added extra high‑value red packets as part of a RMB 10 billion Spring Festival campaign. The move highlights an escalating competition among Chinese tech firms to lock users into AI and payments ecosystems through festive incentives, while also exposing how WeChat’s sharing restrictions serve as a gatekeeper for third‑party promotions.
Tencent’s Yuanbao Restores Red‑Packet Sharing to WeChat as App Update Reopens Copying of Codes
Tencent updated its Yuanbao app on February 7 to allow sharing red‑packet links into Yuanbao Pai and restored WeChat’s ability to copy Yuanbao red‑packet passcodes after a brief period when such codes were non‑copyable. The move reverses a constraint introduced on February 6 that had curbed how third‑party services distribute viral red‑packet promotions through WeChat.