# reputation crisis

Weibo Ban and Store Closures: Public Feud Pushes Xibei into Survival Mode

A public confrontation between Xibei chairman Jia Guolong and influencer Luo Yonghao has coincided with a sharp revenue slump and the planned closure of about 30% of Xibei outlets. Weibo muted both men's accounts amid accusations of slander and doxxing, underscoring the reputational and political sensitivity of high‑profile public disputes in China.