# NIO
Latest news and articles about NIO
Total: 5 articles found
NIO’s First Lady Goes On Air: Podcasting, Personal Brands and Corporate PR in China
Wang Yizhi, wife of NIO founder Li Bin and a former CCTV anchor, has launched a documentary-style podcast focused on women’s stories. Her move echoes similar efforts by other high-profile business spouses and coincides with improving financial signals at NIO and the broader Chinese podcast boom, highlighting how personality-driven content is becoming part of corporate communications strategies in China.
NIO’s Long Shot: Profitability This Year and a 5‑Million‑Unit Dream by 2035
NIO’s CEO Li Bin has set bold targets: achieve non‑GAAP profitability in 2026 and sustain 40–50% annual growth toward a 2035 ambition of 5 million vehicles. To reach these goals the company will sharpen R&D spending, expand its battery‑swap and retail footprint, and reorganise around customer‑centric business units to improve efficiency and resource allocation.
NIO Issues Massive Recall of ES8/ES6/EC6 Fleet After Software Bug Blanks Instrument Cluster
NIO has recalled 246,229 ES8, ES6 and EC6 electric cars produced between March 2018 and January 2023 due to a software bug that can temporarily blank instrument and central displays, erasing critical driving information. The company plans to push OTA updates to affected vehicles and will service those that cannot be updated remotely.
NIO Signals Profit Turnaround — U.S. Shares Jump After First Adjusted Quarterly Operating Profit Guidance
NIO told investors it expects its first-ever single‑quarter adjusted operating profit for Q4 2025, driving an 8.6% pre‑market rise in its U.S. shares. The company cites stronger sales, a richer product mix and cost controls as drivers, but the guidance is non‑GAAP and sustainability will hinge on continued margin discipline and demand amid fierce competition.
NIO’s Le Dao Brand Makes Overseas Debut in Uzbekistan as the EV Push Turns Global
NIO opened its first national-authorised showroom in Uzbekistan on 31 January, introducing models from its premium NIO line and launching Le Dao’s L90 and L60 — the sub‑brand’s first overseas models. The company also announced a tie-up in Costa Rica, signalling simultaneous expansion into Central Asia and Latin America as Chinese EV makers chase growth beyond a crowded domestic market.