# Three Squirrels
Latest news and articles about Three Squirrels
Total: 2 articles found
From Sunflower Seeds to Status Symbols: China’s Roasted‑Nut Shops Go Luxury — and Risk a Backlash
China’s traditional roasted‑nut and dried‑fruit shops have been transformed into premium retail experiences with polished stores, viral products and hefty price tags, led by brands such as Xueji. The sector’s growth is driven by packaging, product innovation and digital marketing, but rising prices and perceived homogeneity risk a consumer backlash even as market size continues to expand.
From Sunflower Seeds to Sparkling Cases: China’s Snack Shops Rebrand as Luxury Retail
China’s traditional fried‑snack and nuts sector has been recast as a premium retail category, with mall stores, designer packaging and viral products pushing prices into ranges once associated with luxury goods. Rapid brand upgrades and industry growth coexist with consumer resistance and the risk that price rises will outstrip perceived value.