# Qianwen
Latest news and articles about Qianwen
Total: 20 articles found
Qianwen Pushes From Chat to Checkout with Daily 'First-Order' Discount
Qianwen has launched a 'daily first-order' discount that gives users reduced prices — as low as RMB 3.8 — when they place orders via its one-sentence AI ordering feature, and those discounts can be combined with promotions on major platforms like Taobao, Fliggy and Damai. The move is designed to convert AI-driven interactions into frequent commercial transactions, accelerating Qianwen's shift from research project to consumer-facing commerce channel.
China’s Tech Giants Wage an AI-Powered Red-Envelope War to Win Spring Festival Attention
During the Lunar New Year, Tencent, ByteDance and other Chinese tech firms launched a wave of AI‑branded giveaways and UI changes to drive engagement. From gold‑coloured WeChat Moments and ten‑thousand‑yuan vouchers to hourly red‑packet rains and gala‑tie‑in prizes, companies are using festive incentives to rebuild user habits and showcase AI features.
Alibaba’s Qianwen Extends Free‑order Blitz, Links Up with Damai and Fliggy to Sell Tickets via AI
Alibaba’s Qianwen extended its free‑order promotion and added Damai and Fliggy integrations to let users buy event and travel tickets via AI. The campaign is part of a broader strategy to convert AI convenience into consumer lock‑in across Alibaba’s ecosystem, with strong uptake in lower‑tier cities but questions about costs and regulatory scrutiny.
China’s AI “Red‑Envelope” War: Alibaba’s Qianwen Rockets to 58m Daily Users — But Will They Stay?
Alibaba’s Qianwen vaulted to 58.48 million daily users on day one of its Spring Festival cash giveaway, narrowing the gap with ByteDance’s Doubao and eclipseing Tencent’s Yuanbao. The spike underscores how massive subsidies can reconfigure app rankings quickly, but low retention figures suggest the gains may be fleeting unless platform AI capabilities and habit formation improve.
Alibaba Turns Free Milk Tea into a Showcase for Full‑Stack AI Power
Alibaba used a RMB3 billion promotion through its Qianwen app to orchestrate 10 million milk‑tea orders in nine hours, demonstrating the company’s full‑stack AI capability. By combining in‑house models, cloud infrastructure and proprietary silicon with deep integration across its consumer ecosystem, Alibaba showcased a path from generative models to agentic, real‑world execution.
Alibaba’s Qianwen Extends Lunar New Year Free-Order Cards as Demand Overwhelms Delivery Capacity
Alibaba’s Qianwen extended its Spring Festival 25-yuan free-order card validity to February 28 after demand outpaced expectations, and widened eligibility to include meals, fresh produce and New Year goods via Tmall and Hema. Heavy user participation has strained merchant and flash-delivery capacity, leaving many unable to place orders and exposing the logistics limits behind a high-profile promotional push.
China’s Viral AI App Crashes as Free ‘Milk Tea’ Giveaway Overwhelms Servers
Qianwen’s app crashed amid overwhelming demand for a widely publicised free milk-tea promotion, prompting the operator to ask users for patience and to confirm voucher validity until Feb 28. The outage exposes tensions between explosive AI-driven marketing and the logistical and regulatory realities of fulfilling mass consumer promotions.
Tencent’s Yuanbao Restores Red‑Packet Sharing to WeChat as App Update Reopens Copying of Codes
Tencent updated its Yuanbao app on February 7 to allow sharing red‑packet links into Yuanbao Pai and restored WeChat’s ability to copy Yuanbao red‑packet passcodes after a brief period when such codes were non‑copyable. The move reverses a constraint introduced on February 6 that had curbed how third‑party services distribute viral red‑packet promotions through WeChat.
Copyable Codes, 1‑Cent Milk Tea and a Grey Market: How AI ‘Red‑Envelope’ Promotions Are Testing China’s Platforms
WeChat briefly allowed users to copy AI app red‑envelope codes on Feb. 7, reigniting viral sharing of digital coupons after Tencent had blocked direct links. Alibaba‑backed Qianwen’s 1‑cent milk‑tea promotion sparked intense demand and a small secondary market selling redemptions, prompting the company to warn that its virtual benefits are non‑transferable and may be revoked if resold.
Alibaba’s Qianwen Turns Lunar New Year into a Milk‑Tea Blitz — And Strains Stores, Couriers and Systems
Alibaba’s Qianwen launched a 30 billion yuan promotional blitz offering free orders that generated roughly 10 million orders in nine hours, crashing ordering systems and overwhelming tea shops and couriers. The firm extended voucher expiry dates to ease pressure while markets cheered the traffic; analysts warn the stunt highlights logistic limits and the difficulty of turning subsidy‑driven users into loyal customers.
AI's Bubble‑Tea Blitz: Alibaba's Qianwen Floods Shops with Millions of Low‑Cost Orders
Alibaba’s Qianwen used a RMB 3 billion subsidy campaign to drive an early wave of AI‑powered shopping, triggering more than 10 million orders in nine hours and overwhelming some bubble‑tea shops and couriers. The promotion succeeded at user acquisition but exposed technical glitches, uneven merchant economics and limits in AI recommendations when customers sought novelty.
China’s Tech Tightening: Kuaishou Hit with Rmb119m Fine as App-Store Blitzes and Supply Squeezes Reshape the Sector
Beijing’s Cyberspace Administration fined Kuaishou Rmb119.1 million for failures in curbing pornographic content, prompting an apology and a pledged overhaul of internal controls. The same day, Alibaba’s Qianwen app topped Apple’s free chart after an enormous milk‑tea giveaway, illustrating the collision between viral user‑acquisition tactics and intensifying regulatory and platform oversight.